Last updated: 11 September 2026
This notice explains how the Simple BP mobile application (the "App") handles information. Visionmill Limited ("Visionmill", "we", "us", "our") maintains this notice and provides the contact point below. The App Store processes store-account and purchase information under Apple's own privacy policy and identifies the applicable marketplace provider.
Simple BP stores your blood pressure data only on your device. We do not operate any server that receives, stores, or processes your health data. The App transfers data only when you direct it to use Apple Health or the iOS share sheet.
Simple BP collects and stores the following information, entered by you or imported from Apple Health:
This data is stored locally in a database on your device. We do not have access to it, and the App transmits it only when you choose an Apple Health or export action described below.
If you choose to connect Simple BP to Apple Health, features available in your installed version may:
This exchange happens directly between the App and Apple's HealthKit framework, on your device. Apple Health data is governed by Apple's own privacy protections; we do not receive a copy of this data on any server, and granting or revoking access is entirely under your control via iOS Settings.
You can review or change Simple BP's access to Apple Health at any time in Settings > Health > Data Access & Devices > Simple BP on your iPhone.
If you enable reading or medication reminders, their schedule and notification state are stored on your device and handled through Apple's local notification services. Visionmill does not receive the reminder content or schedule.
The App allows you to export your data as a CSV file or a PDF report, for your own use (for example, to share with a doctor). These files are generated on your device and shared using the standard iOS share sheet — at your direction, to a destination you choose. We have no involvement in or visibility of this process.
All data is stored locally on your device using a local database. If you delete the App, this data is deleted along with it, except for records separately saved to Apple Health and copies retained in an Apple-managed device backup, which remain under Apple's own settings and policies.
We do not retain any copy of your data, because none is ever sent to us.
Simple BP does not integrate any third-party analytics, advertising, or tracking services. No data collected by the App is shared with advertisers or data brokers.
Apple processes App Store purchases, refunds, downloads, Apple Health permissions, and operating-system services under Apple's own terms and privacy policy. Visionmill does not receive your full payment-card details or your Apple Health records.
Simple BP is not directed at children and is not intended for use by anyone under the age of 16.
Because all health data stays on your device and we never receive a copy of it, there is no data held by us to access, correct, or delete on your behalf. You control your data directly through the App and through Apple Health.
We may update this policy from time to time, for example to reflect new App features. We will update the "Last updated" date above and provide additional notice where a material change requires it. We will not rely on continued use alone as consent where applicable law requires an express choice.
If you have questions about this privacy policy or the App, contact us at:
Email: support@visionmill.co.uk
Visionmill Limited
Company number 03495202
Registered office: Rookhurst Forest Road, Effingham, Leatherhead, Surrey, KT24 5HD, United Kingdom